Market Research

  • Consumer Demand Driving the ‘Free From’ Food Sector
    Whether you call it clean label, natural, wholesome or gluten-free, consumer demand for “naturalness" is driving the “free-from" food market and causing food and beverage makers to rethink how they formulate these products to appeal to health-conscious ...More
    April 14, 2014 Posted in News, Bakery / Cereal
  • Survival Guide: Colors
    When it comes to food and beverage products, appearance matters. Because a product's visual appeal can play a significant role in its success on the market, food and beverage designers often use color additives to give bland-looking foods a colorful kick. However, a recent ...More
  • Protein Soars in Popularity
    Protein has never been more popular. Research results from NPD Group and the International Food Information Council (IFIC) all show increased consumer interest and desire for protein in their daily diets, yet NPD further reported, based on its December 2013 survey, that ...More
    April 9, 2014 Posted in News
  • Survival Guide: Flavors
    Flavor trends are constantly evolving as American palates seek different types of global cuisine, with consumers today gearing toward regional, authentic heat from spicy Latin, Asian, Indian and African foods. ...More
    April 8, 2014 Posted in News, Flavor, Sauces / Gravies / Soup
  • Nut Butter, Sweet Spread Sector to Hit $6.5 Billion by 2018
    Starting from a simple jar of peanut butter and evolving to the industry game-changer Nutella, a recent boom in the nut-based and sweet spread sector has opened doors to endless opportunities for manufacturers of these spreads, according to the latest market data from ...More
    April 3, 2014 Posted in News
  • Ranch Tops List as Most Popular Dressing Flavor
    Ranch flavorings appear in products ranging from dressings and dips to snack foods of all types, and new data from the NPD Group reveals the classic flavor will likely continue to take the lead among these food favorites. Research shows ranch holds double the share of the ...More
    April 2, 2014 Posted in News, Dressing / Marinades
  • Pizza Lovers Want Variety, Quality
    Not only is pizza still one of America's favorite foods—it's also trendy. New research from Technomic shows consumers eat pizza more than three times per month, and they want formats to expand beyond traditional pizza options to satisfy their cravings. ...More
    April 2, 2014 Posted in News, Bakery / Cereal
  • Few Support Soda Tax, Portion Size Restrictions
    Amid an ongoing debate over taxing sugary drinks to fight the nation's obesity epidemic, new research published in the journal Preventive Medicine indicates soft drink manufacturers may not need to worry about decreased consumption caused by a soda tax. The recent study ...More
    March 31, 2014 Posted in News
  • FPD Exclusive: Consumer Attitudes About Food Science, Innovation
    Consumers attitudes about food science
    Nicole Patterson, principal analyst at Leatherhead Food Research, will present findings from new research into consumer attitudes to science in food and innovation at Vitafoods South America on April 9 in São Paulo, Brazil. Food Product Design had the opportunity to ...More
    March 27, 2014 Posted in Articles
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