ERLANDER, KY—A nutraceutical vegetable extract line, from WILD Flavors Inc., deliver key phytonutrients of vegetables, going beyond the typical serving of vegetables. Vegecueticals™ delivers nutritious vegetables to a wide range of food and beverages, without having to consume the vegetable itself.
“Vegeceuticals are nutraceuticals from vegetables that are clean tasting and soluble for a variety of food and beverage applications. CAP-e, in vitro testing, takes our Vegeceuticals to the next level to demonstrate efficacy" said Heather Biehl, WILD manager, H.I.T.S®.
Vegeceuticals currently include two varieties: a red and orange blend, both available in liquid and dry form. WILD’s orange Vegeceuticals extract blend provides beta-carotene from carrot, pumpkin, sweet potato, paprika (from chili peppers) and Reishi mushroom. Red Vegeceuticals is an extract blend providing anthocyanins from purple sweet potato, purple maize, purple carrot, beet, rhubarb, tomato and red cabbage.
Vegeceuticals allow for vegetable extract content in a wide variety of applications, including enhanced waters, teas, carbonated drinks, snacks, juices, dry beverage mixes, confections, baked foods, functional drinks, smoothies, sauces, dressings, yogurts, frozen desserts and nutritional bars.
