CAROL STREAM, Ill.—Premium Ingredients International will become a U.S. distributor for PureCircle USA’s stevia-derived products effective September 15, 2010.
The agreement extends PureCircle’s reach by over 1,000 customers while providing them an additional technical resource.
“We are pleased to make this official announcement today," said Jordi Ferre, Corporate Vice President Sales and Marketing for PureCircle. “This new partnership enhances PureCircle’s ability to service customers in the United States with a value-added ingredient distributor that brings a strong technical sales force and distribution network to supplement our own market leading customer support."
“We are extremely excited to add PureCircle to the outstanding portfolio of fine products and ingredients that we represent," said Don Thorp, president of Premium Ingredients International. “Our emphasis is to continue to expand our portfolio of good-for-you ingredients, and the Supply Side West show is an excellent venue to announce our new commitment with this partnership."
