LAS VEGAS—Speaking at the annual ShoWest convention, Sony Pictures Chairman and CEO Michael Lynton asked theater owners to bring healthier snacks into their concession stands to help fight the growing obesity epidemic.
As reported by the Associated Press, Lynton said a survey by the studio at 26 theaters nationwide revealed that two-thirds of movie-goers said they would be likely to buy healthy concessions if available. The survey also found that 60 percent of parents thought that healthier concessions would enhance the moviegoing experience, and 42 percent of parents would buy concessions at theaters more often if healthier choices, such as fruit cups, vegetables with dip, yogurt, granola bars, baked chips and unbuttered, air-popped popcorn were offered.
