SELANGOR, Malaysia—Cognis announced the opening of its a new affiliate, Cognis Malaysia Sdn. Bhd., which will employ technical and commercial managers to work on behalf of all three of the company’s strategic business units—Care Chemicals, Nutrition & Health, and Functional Products.
The founding of a dedicated Malaysian affiliate is in keeping with the company’s focus on high-growth markets driven by the wellness and sustainability trends and represents a significant milestone in Cognis’ activities in the Malaysian market, which has experienced rapid growth in recent years.
“We believe that Malaysia and the whole Asia-Pacific region have significant growth potential that is fully in line with Cognis’ strategy. By opening an affiliate in Malaysia, we want to gain a deeper understanding of the local market and be closer to our customers. We aim to double Cognis’ sales in Malaysia over the next five years by helping our customers to gain the competitive edge they need to succeed,” said Jimmy Lau, legal representative of Cognis Malaysia.
