Halloween Candy Sales Up 2%

10/30/2009 8:49:00 AM
ARTICLE TOOLS

SACRAMENTO, Calif.— A recent article in the Sacramento Bee revealed that Halloween candy sales increased nearly 2 percent this year with people spending about $18 on average. U.S. adults will spend an estimated $2.23 billion on 600 million pounds of goodies that will be handed out to nine out of 10 kids Saturday night.

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Ben 11/02/2009 12:41

MediaCurves.com conducted a study among g 202 viewers of a video about Halloween spending. Results found that over one third (31%) of responders spent less money celebrating Halloween this year in comparison to last year. The majority of viewers (86%) reported that they purchase candy as the “treat” they distribute to trick-or-treaters. Almost half of the respondents (48%) indicated that they purchase such treats at grocery stores.
More in depth results can be seen at:
http://www.mediacurves.com/Culture/J7613-Halloween/Index.cfm
Thanks,
Ben

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