ROCKVILLE, Md.—Consumer demand is increasing for products that fulfill eco-friendly, natural, organic, local, humane and Fair Trade criteria, and major marketers and retailers are offering more ethical products, upping their corporate responsibility efforts through energy-efficient “green” facilities and sustainable business practices, and increasing their associated cause-related marketing efforts.
Packaged Facts new report, “Ethical Food and Beverage, Personal Care and Household Products in the U.S.; Conscientious Consumerism and Corporate Responsibility in the New Economy, 2nd Edition,” examines food and non-food purchasing trends, as well as attitudes and demographic characteristics of ethical product purchasers. The report examines key issues and trends affecting the marketplace across two classifications—Foods & Beverages and Non-Food Products—with the latter encompassing personal care products and household products.
Coverage includes historical and projected retail sales estimates from 2005 through 2014, case studies of key marketers and retailers, and trends in new product development and competitive positioning. Also covered are government regulations and certifying organizations, mergers and acquisitions, retail trends, eco-conscious demographic profiles and international trends.