PHOENIX—In conjunction with the International Probiotics Association (IPA), Virgo Publishing is offering the workshop, “Probiotics: Market Opportunities and Consumer Trends,” on Saturday, Nov. 14 from 8:30 to 11:30 a.m. after SupplySide West, which will be held Nov. 11 to 13, 2009, at The Venetian & Sands Expo in Las Vegas. CHR Hansen, Danisco, Institut Rosell-Lallemand, Morinaga, Nutraceutix, and Wakunaga Probiotics are co-sponsors of the event.
Workshop topics include: attitudes and product usage patterns of the probiotics consumer; a demographic and psychographic overview of the emerging probiotics consumer; current research on probiotics’ role in gut health; the “vehicles,” or carriers, used to deliver probiotics to consumers; label claims and other regulatory compliance issues; and much more.
Confirmed presenters include: Robert W. Hutkins, Ph.D., Professor, Department of Food Science and Technology, University of Nebraska–Lincoln; Claire L. Kruger, Ph.D., Chief Executive Officer and Director of Health Sciences, Spherix Inc.; and Gregory J. Stephens, R.D., Vice President of Strategic Consulting, Natural Marketing Institute.
Registration is $50 through Sept. 25, $75 by Nov. 5 and $95 after Nov. 5 and on-site. Additional details can be found here.
Manufacturers, marketers and formulators attend SupplySide West to learn about the latest innovative and healthy ingredients, meet new vendors in the 1,100+ booth exhibit hall, and source ingredients, packaging, labeling and private-label manufacturing services in one location. Event details and registration information can be found at supplysideshow.com/west or by calling (800) 454-5760.
