SANTA MONICA, Calif.—Sixty-seven percent of U.S. consumers strongly agree they try to prepare healthy meals at home rather than dine out in order to save money, according to a new survey, “The Economy & Your Food Shopping Habits,” conducted by SupermarketGuru.com on behalf of ConAgra Foods.
Survey results also reveal consumers are pre-planning grocery store trips to bring home the best levels of nutrition and money savings. However, this isn’t good news for restaurants as 73 percent of respondents strongly agree that eating at home can save a lot of money, while only 33 percent think that eating out is worth the money, down from 40 percent when the benchmarking study was conducted back in January.
