BATTLE CREEK, Mich.—Kellogg Company announced it is acquiring the trademarks and recipes of Mother's Cake & Cookie Co. Kellogg did not purchase any other assets of the company. The closing is expected to be finalized on Dec. 4.
Kellogg plans to reintroduce many of Mother's Cookies most popular cookies. Mother's Cookies brands include iced animal crackers, sandwich cookies and wire-cut cookies. The Mother's Cookie brands will be managed as part of Kellogg's Snacks business unit, whose cookie brands include Chips Deluxe®, Fudge Shoppe®, Sandies® and Murray® Sugar Free among others.