MIAMI—Burger King Corp. became the first quick-service restaurant chain to limit sodium in all of its Kids Meals advertised to children under age 12 years old. The initiative limits sodium to 600 milligrams or less, beginning with its current advertised Kids Meals, and is part of the corporation's BK Positive Steps(SM) commitment to help children eat and live better.
BK also announced it would further enhance the nutritional profile of Kids Meals advertised to children under age 12 by emphasizing the beneficial nutrients kids need most. Specifically, BK’s advertised Kids Meals will now provide a "good source" or "excellent source" of at least two of the following nutrients: calcium, potassium, fiber, magnesium or vitamin E. These nutrients are identified by the 2005 Dietary Guidelines for Americans as the nutrients that most American children do not get enough of and that are important for normal growth and development.
