Targeting Beverages for Demographics
11/20/2009 -
In today’s beverage wars, contenders are spread across the supermarket. While competitors try to market to niche demographic groups, it’s important to remember that threads of commonality can be found among even the most diverse groups. Insights can be learned from all.
...
Promoting Satiety
11/19/2009 -
Hunger pangs can sabotage weight-loss efforts. However, an increasing range of functional ingredients that boost satiety can play a vital role in products targeted toward weight management.
...
Ingredient Economics
10/19/2009 -
Food product developers strive to deliver consumer-pleasing products while piecing together penny-saving formulas. Knowing how to squeeze maximum flavor, functionality and cost benefits out of new and existing formulas begins with a few basic principals and some ingredient know-how.
...